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If we equate today's car buyer with the self-driving car buyer, I agree with this statement, with one caveat, speed. Speed and the resulting driving safety at that speed will be a major deciding factor for the self-driving car buyer.

That being said, I believe Apple will still build the self-driving car. This could really be Bob just shaking up the entire team, given his hardware background. One explanation - there's just no other sensible way to spend their humungous, growing cash pile.



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