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word from a designer i know: many garments produced by American Apparel at the end of Mr. Charney's reign were overpriced; poorly sewn (often with un-hemmed un-finished edges); sometimes little more than a piece of stretch fabric fashioned into a tube or a large rectangle; inconsistently sized and fit to the customer.

also: the advertisements and commercials featured hyper-sexualized, semi-nude models who were often regular employees.

it seemed to be an innovative way to run such a business but doing that sort of thing in LA is quite possibly the wrong model nowadays.

a year or two back, the LA Times ran a story about some LA clothing manufacturers leaving the city and relocating to El Paso, TX: http://www.latimes.com/business/la-me-korean-jobber-market-2...



the irregularities weren't only in the final days of Dov's reign. It did get much worse, though. At times you'd get a shirt labeled medium, but it was definitely a small.

One of the biggest issues I've had with AA over the years were the sleeves on their hoodies. Often the stitching would leave you with a somewhat puffy seam, which looks awful.

I'm hoping that Gildan will bring some consistency to the table without changing the fabric or cuts.


"the advertisements and commercials featured hyper-sexualized, semi-nude models who were often regular employees."

I cannot see anything qrong with that- i liked the visuals and the aproach of choosing regular folks over celebs/models.




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