Exactly–seems a little speculative. Maybe $9.99 would have converted more if the... | Hacker News

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callmeed on Feb 4, 2011 | parent | context | favorite | on: Why charging $12/year converts higher than $9.99

Exactly–seems a little speculative.

Maybe $9.99 would have converted more if they sold it as "That's less than a dollar a month!"

jcl on Feb 4, 2011 [–]

I wonder how it would have done priced at $12 but immediately discounted to $9.99? (Not only is it easy to see how cheap it is, but it's also on sale.)

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