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This might be the first music product from Apple that I would be skipping. Spatial audio needs to come to Apple TV and the MacBooks before these become worthy of price. And major services need to implement it.

Netflix on Mac with Spatial audio with nothing inside my ear would be worth $549 to me.



I feel like they have to got to be releasing a new Apple TV with support for spatial audio soon, if not today. Airpods Max, Fitness+, like come on


Other comments are suggesting the tech in these may be for upcoming AR tech. I could see the price making more sense with a “killer app” for the added tech.


This first Gen is for conspicuous consumers on Zoom calls.

I’d wait for the second or third before I’d consider investing into this.




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