> shipping and delivery a pain and more expensive than their competition. it's "... | Hacker News

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lupire on Feb 27, 2022 | parent | context | favorite | on: How IKEA tricks you into buying more stuff

> shipping and delivery a pain and more expensive than their competition.

it's "more expensive" because competitors put shipping in the higher base price.

cmrdporcupine on Feb 27, 2022 [–]

it's possible, but it's also the case that companies that focus on making online distribution work get efficiencies and economies of scale from doing lots of that

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