In no way does it seem that this is the final product she will ever ship. This version is easy to manufacturer and easy to sell. She has an engineering degree: I'm sure this was not the first design and she whittled down from more complex designs, which she can get back to after she has a thriving business and marketing team. Personally, I think I would have been bored by this after one time at the age of 6 or 7, but it would have gotten my attention (and I was never a princess girl, I just liked puzzles). Think of the things that can spin from this: more technical puzzles, parts that the kids can use to invent their own games, story-telling and programming. I'm committing to her project because I see her as a long-term producer of products that could genuinely make a difference (and if not her, there's enough in here to spin a thousand ideas). Like someone commented on here: The Diamond Age could come from this, and who knows if it will be a girl in 25-50 years who builds it?