Free markets are also designed around participants of equal or comparable power. As long as market power is as skewed as it currently is, there are a lot of things wrong with making money that way.
> Free markets are also designed around participants of equal or comparable power.
No, they are not. No matter how big your company is, if customers don't like your product, you are going bust. Small companies regularly replace large ones. See the book "The Innovator's Dilemma".