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There was a lot of hype about the SU7. They killed it with pre-orders. But their target for the year at 550K isn't gonna happen as they're sold about a 180k so far this year.


Due to lack of demand or lack of production capacity?


Neither. The SU7 originally came out in 2024, but word got out that it would get a refresh this year. The updated version officially launched on March 19. Shortly after, Xiaomi unveiled its new YU7 SUV, prompting some potential buyers to reconsider.




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